Businesses in the Lake Tahoe Basin invited to apply until June 7 for low or no-cost bike racks; program designed to encourage more people to ride instead of drive
TAHOE CITY, Calif. (May 20, 2019) – Following the successful first phase of the “Bike Racks for Businesses” program that was introduced to agencies in 2018, the nonprofit Tahoe Fund will continue its partnership with the Lake Tahoe Bicycle Coalition to offer low or no-cost bike racks to interested businesses in the Tahoe Basin. The program is designed to encourage locals and visitors to ride their bikes around lakeside communities instead of drive.
“Increasing bicycle parking supports a vibrant community by providing much needed amenities, reducing the rate of bicycle theft, and improving the recreational and travel experience,” said Chris Mertens, Lake Tahoe Bicycle Coalition board secretary. “In 2018, together with the Tahoe Fund we helped install 215 bike racks with room for 430 bikes for use by local agencies. The bike racks were well received and well used, prompting us to extend the program to businesses and expand it Basin-wide with the Tahoe Fund’s support.
Grant funding provided by the Tahoe Fund will also be used to support the Bike Coalition’s mobile bike racks, known as “bike valets,” at events around the Basin. Bike valets offer free, safe bike parking to event-goers to encourage them to ride—instead of drive—to concerts, festivals and more.
“Reducing vehicle traffic has the potential to reduce emissions and fine-sediment—significant factors in air pollution and water clarity,” said Katy Simon Holland, Tahoe Fund board chair. “Bicycle parking has been shown to increase visitation at local businesses and is a visual representation of the region’s emphasis on sustainability. The Tahoe Fund is pleased to continue to support these efforts Basin-wide.”
Businesses interested in bike racks are invited to apply until June 7, 2019 online at www.tahoebike.org/racks. Two bike rack options are available, each with a bolt-down or free-standing version. Interested businesses will be selected by the Bike Coalition based on criteria that includes their ability to provide matching funds, experienced or projected bike rack use, and community benefit based on surrounding businesses or services.
The Bike Coalition will be responsible for all ordering, shipping and professional installation of the bike racks on behalf of the selected businesses, with installations expected mid-July 2019.
About Lake Tahoe Bicycle Coalition
The Lake Tahoe Bicycle Coalition is a volunteer nonprofit organization with a mission to make Tahoe more bicycle friendly. The Bike Coalition promotes opportunities for more people to ride bikes in Tahoe, produces the most comprehensive printed and online bicycle maps for the Tahoe region, co-hosts the annual Lake Tahoe Bicycle Challenge each June and advocates for bicycle safety. Learn more at www.tahoebike.org.
About Tahoe Fund
The Tahoe Fund was founded in 2010 to work with the private community to support environmental improvement projects that restore lake clarity, enhance outdoor recreation, promote healthier forests, improve transportation and inspire greater stewardship of the region. Through the generous support of private donors, the Tahoe Fund has leveraged more than $2 million in private funds to secure more than $40 million in public funds for more than 30 environmental projects. The projects include new sections of the Lake Tahoe Bikeway, restoration of watersheds, removal of aquatic invasive species, forest health projects, public beach improvements, and stewardship programs. Learn more at www.tahoefund.org.
Chris Mertens or Gavin Feiger, Lake Tahoe Bicycle Coalition
email@example.com or (775) 298-0273
Jess Weaver, JVP Communications for Tahoe Fund
(530) 448-6981 or Jessica@jvpcommunications.com